There are various ways politicians can use bulk SMS effectively in winning elections and staying relevant among the populace after that and one of them is in pushing out a political manifesto.
The political manifesto is a public declaration made by a political aspirant before an election that explains his ideas, aims, and all he hopes to accomplish during his tenure if he gets elected. The conventional way through which these are publicized today is through organized rallies, TV media, posters, billboards, and other print media. Bulk SMS though can be a game-changer in creating public awareness of political manifesto and thus winning elections.
For one thing, bulk SMS is comparatively cheaper to use than all the other mediums of pushing manifesto listed above. It takes a lot of cash to get an advert on the television, to print a poster, to set up a billboard, and to organize productive rallies. With bulk SMS service though, you can push out your manifesto to a large crowd of persons at the same time at a lower cost.
Talk about effectiveness. Cell phone users today treat the phone as a pet. It goes with them everywhere they go. Therefore, you can get the confidence that if you forward your manifesto to people, they will get it and if your sender ID is appealing enough, you can guarantee that it will be read. This shows it is more effective when compared with the other mediums, where many persons might not have the avenue or opportunity to hear you air your promises.
Another interesting thing about SMS is that they are always there on the phone if the owner so desires. Therefore, the public can go through your manifesto again and again and see a reason to believe in you.
That bulk SMS service gives room for feedback also makes it a perfect medium for pushing out a manifesto for political aspirations. With bulk SMS, you can even set up a short code, which recipients of the message can send a reply to. That early interaction with them will give you an idea of which of your plans to follow up and which ones to include once you’ve gotten to the position, which bulk SMS will certainly do for you.
And think about a bulk SMS manifesto massive campaign? Imagine the effect it will have if you schedule a massage that gets delivered on people’s phones as at the time they are at the polling units to vote. A brief yet authoritative list of your aims and goals delivered on a person’s phone a few minutes before the votes can change his allegiance in a matter of seconds, something another awareness medium can’t do for you.
For political campaigns generally, bulk SMS has equally proven to be the best option. See here how bulk SMS compares with the use of posters for political campaigns, also, see how bulk SMS and use of billboards compare for political campaigns.
Still not convinced about how bulk SMS comes in for politicians, see here ways politicians can use bulk SMS.
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Tell us what you think about using bulk SMS to push out a political manifesto.