There is a lot of buzz going on around now about running an end-of-the-year business promo, and why not? This is just the perfect time of the year to make jaw-breaking offers all for the long-term benefit of your firm or business. Every business owner is doing it; you won’t want to be left out.
We’ve already seen how an end-of-the-year business promo can help you drive repeat sales and get new customers. Now we look at how an end-of-the-year business promo can help wake up sleeping customers.
How can an End of the Year Business Promo Help Wake up Sleeping Customers?
It is one thing in business to get a large customer base, and it is another thing to keep the active interest of all your existing customers. It is a big challenge to do this. Little wonder then that many businesses have lots of inactive customers.
Many factors are responsible for leading once active customers into a state of inactivity. Some of these are: Your customers getting a better alternative for the product you sell or service you render, you having poor customer service, you don’t reward customer’s loyalty by offering promos, discounts, and bonuses or they’ve simply lost faith and interest in what you offer.
It is expedient then that you take all necessary steps to wake up customers from their slumber. Running an end-of-the-year business promo is a nice step to accomplish this. When you run a promo, you remind your inactive customers of your existence, get them to patronize you again, and then do a prompt follow-up to keep them active again.
How to Run this Promo Using Bulk SMS
Register a free bulk SMS account with a proven quality bulk SMS service provider. See here why SmartSMSSolutions fits the bill. Then, once that is done, you compose your awareness message that offers value to the recipients and carries a powerful call to action and start sending to all our customers in your database. If you do not have a phone number database yet, click here to see how to get one.