We are well into the ember months. It’s that time of the year again. It’s the festive season when top marketers and businesses get busiest. If you are a business owner, you shouldn’t be left out of the hot possibilities in this hot part of the year.
Here is how you can drive repeat sales at this time of the year, and the part bulk SMS can play in this.
HOW RUNNING A BUSINESS PROMO CAN HELP YOU DRIVE REPEAT SALES
That moment when a person walks up to your business and buys a product or gets a service rendered to him is just the beginning of what should be an everlasting relationship for as long as your business lives. Sadly though, many business owners allow that moment to be the beginning of the end of contact with the person, and therefore first-time sales never lead to repeat sales.
However, the most successful business owners will agree that the real value for a business comes in repeat sales.
Today, people generally get their products from places where they know they can get the best value for what they spend, therefore, building brand loyalty can be challenging. A promo is a very nice way of setting that up. Depending on the kind of promo you are running, whether it is offering a discount for purchase or giving free products for a particular purchase or others, the bottom line is, in every promo, the customers see it as an opportunity to get more while spending less.
This is a perfect opportunity to make them keep coming and coming. You can be assured they will keep buying to get the discounts and bonuses for as long as the promo lasts. This is a way of increasing your base from just one-off buys to repeat sales.
WHAT IS THE ROLE OF BULK SMS
Once the plans and the execution procedures are already in place for your end-of-the-year promo, another important thing to do is create awareness for it; get it into the ears of those that matter. Here is where bulk SMS comes in.
Bulk SMS is a proven channel of communication for such purposes. Simply register a free account, visit your customer’s phone number database and send your messages.
Remember to keep the message direct and short. You’ll get repeat sales, make more profits and enhance your business growth in no time.